Fanbase building is a key step to monetizing your music.
In the modern music industry, your use of content and social platforms for promotion and audience engagement plays a crucial role in achieving your potential.
You need to develop an understanding of the various platforms and how they can benefit you, as well as learning concepts and promotional ideas to support your growth.
Keep up to date with the best strategies to create and use your content and profiles effectively.
We explain how your audience, listeners and followers can become your fans, and how your music promotion and social media content should be used to create long-term success and career
For most emerging artists there are more effective and preferred ways to promote yourself. In this video, we explain how EPKs are being used less in the music industry
In this video, we break down the 5 major reasons why musicians struggle to build an audience and how you can overcome them. This is what holds most artists back and what you can do to get your music heard by more people
Having your own email list gives you direct access to people who want to hear from you. We explore how to build your own email list, why it is important to have one, and the marketing benefits to you, your music and career.
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We love this video from Burstimo all about Instagram for music artists. This is a longer video, but it provides real depth and solid advice on the subject
This video from the brilliant Adam Ivy channel gives a great explanation of the types of content you should be creating and the strategy for using content on your social media.
For some great advice and tips on how you should be using TikTok and social media, check out this video from the awesome Damian Keyes
If you want loads of content ideas then check out this video from the Make Art Or Die channel. Never be stuck wondering what to post again
This video from Musformation // Jesse Cannon talks through the ways you should use social media and the different platforms to communicate your personality and authentic self to connect deeply with followers
A good explanation by Yaahn Hunter Jr. on using Instagram for artists and an overview of things to consider when creating and posting content.
CONTENT FOR MUSIC ARTISTS
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THE ARTIST GUIDES